Recently
topping musical charts from iTunes to Billboard is Meghan Trainor's first
single "All About that Base". The song aims to empower woman who
feel badly about having larger sizes and to allow them to think of their body
as beautiful. However there are quite a number of issues with Trainor’s
message, which makes her miss the very point she was aiming for. In her attempt
to encourage woman to love their bodies, she targets a specific body type and
in turn attacks other body types. Therefore, instead of allowing woman to love
their bodies it simply turns the ideal body into a different shape. It goes
from the typically wanted skinny body, to the curvy body. This does not
distract from the idea of being unhappy with your body but rather shifts it. In
the music video, girls of similar body shape surround Trainor and they are all
embracing this body type, a seemingly positive message. However, another woman
with a thin body is portrayed and excluded. This makes woman of that body shape
unhappy and therefore it is not empowering, but rather still a reflection of
negativity. She also refers to men as a prime reason for loving your body,
where she says that men prefer larger sizes. This makes the female think that
she should love her larger body because a man will appreciate it, rather than
it being beautiful no matter what. For the female with a smaller size, it will make
her feel negative about her own body because it is not what the man will like.
Going back to the idea of the embracing your larger body, the music video
portrays woman who are slightly larger than the stereotypical, “size 2”, ideal
body without reference to truly larger bodies. This exclusion, along with the
attacking of the skinny girl, makes what should be an empowering song more
specific and less positive. Further, the song encourages that a woman should
love herself as a result of her beautiful body. It does not make any reference
to intellect, achievements and interests. This focus on body shape, and
especially since it is a particular one, is not any more empowering than body
shaming. Overall, the music video is a fairly simple one that strays from
empowerment. It does not depict the women in any sense of accomplishment or achievement
that can empower them. Instead, it focuses on highlighting a body type and
justifying loving it with the idea of masculine attention. Although the song
and video set out with a great goal, it misses the mark more than anything.
Wednesday, 10 December 2014
Subscribe to:
Post Comments (Atom)
Farah, I've heard controversy about this song for months now but you have summed it up and phrased it really nicely. To be honest, I used to love this song and I completely thought of it as an empowering song. But reading your post allowed me to expand my horizons. I especially agree with the fact that Trainor bases her happiness on men's acceptance. If anything, this would degrade women rather than empower them.
ReplyDeleteThis is a very well articulated observation. This video seems to marginalize women more than it does empower them. Without the video does this song has an empowering message?
ReplyDeleteI never really acknowledged the true potential meaning behind this song before I read this post, great job! I really like the different perspective you gave in your observations, especially when you mentioned that Trainor is excluding other body sizes to empower a specific one. What do you think her true intentions are?
ReplyDelete